Roblox is a global platform measured through daily active accounts, engaged hours, bookings, creator payouts, and modeled economic effects. The latest figures below cover worldwide results through the three months ended June 30, 2025, alongside 2024 annual and regional data.
Key Roblox Statistics
The most quotable Roblox statistics span users, activity, spending, creators, and economic impact:
- 111.8 million worldwide daily active users was Roblox’s quarterly average for the three months ended June 30, 2025.
- 27.4 billion worldwide engaged hours were recorded during the three months ended June 30, 2025.
- $1.438 billion in worldwide bookings was reported for the three months ended June 30, 2025.
- 23.4 million average monthly unique payers worldwide were recorded in the three months ended June 30, 2025.
- $1.081 billion in GAAP revenue was reported by Roblox for the three months ended June 30, 2025.
- 82.9 million worldwide daily active users was Roblox’s average for full-year 2024.
- 73.5 billion worldwide engaged hours were recorded during full-year 2024.
- $4.369 billion in bookings was reported worldwide for full-year 2024.
- More than $1 billion in DevEx payouts went to global Roblox creators from March 2024 to March 2025.
- More than 24,500 creators were qualified and registered for DevEx during 2024.
- $1,575 was the median DevEx creator payout during the 12 months ended December 31, 2024.
- More than 100 global developers earned over $1 million during the 12 months preceding Roblox’s Q1 2025 results.
- An estimated $445 million U.S. GDP contribution was attributed to Roblox in calendar year 2024.
- An estimated 4,870 U.S. full-time-equivalent jobs were supported by Roblox in calendar year 2024.
- An estimated $1.62 billion in cumulative U.S. GDP impact was attributed to Roblox from 2017 through 2024.
- An estimated £306.4 million in U.K. gross value added was attributed to Roblox from 2017 through 2024.
- An estimated $15 million in aggregate GDP impact was generated across Egypt, Saudi Arabia, Morocco, Qatar, and the UAE between Q3 2021 and Q3 2024.
- 78% of respondents were individual developers in the 2024 U.S. Roblox creator survey of 276 respondents.
Contents
- Key Roblox Statistics
- Roblox User and Daily Active User Statistics
- Roblox Engagement and Hours Played Trends
- Roblox Revenue, Bookings, and Payer Statistics
- Roblox Creator Economy and Developer Earnings
- Roblox Economic Impact and Regional Data
Roblox User and Daily Active User Statistics
Roblox defines a daily active user as a unique registered account visiting through the website or application on a calendar day. These are quarterly or annual averages of daily activity, not counts of unique people across an entire quarter.
| Period | Average worldwide DAUs | Year-over-year change |
|---|---|---|
| Q1 2024 | 77.7 million | 17% |
| Q3 2024 | 88.9 million | 27% |
| Q4 2024 | 85.3 million | 19% |
| Q1 2025 | 97.8 million | 26% |
| Q2 2025 | 111.8 million | 41% |
Source: Roblox Reports First Quarter 2024 Financial Results, Roblox Reports Third Quarter 2024 Financial Results, Roblox Reports Fourth Quarter and Full Year 2024 Financial Results, Roblox Reports First Quarter 2025 Financial Results, and Roblox Reports Second Quarter 2025 Financial Results.
Full-year 2024 averaged 82.9 million worldwide DAUs, up 21% year over year. Roblox reported 68.4 million average DAUs in Q4 2023, up 22% year over year, while its 2021 release reported 54.7 million DAUs, up 32% from January 2021; that 2021 comparison was not presented as a full-year average.
The company also described 79.5 million daily users for Q2 2024 in its creator-economy announcement. That newsroom wording is not necessarily the same presentation as the quarterly average DAU metric, so it should not be treated as a directly interchangeable figure.
Roblox Engagement and Hours Played Trends
Engaged hours show the amount of activity Roblox reports across the platform, but they are not necessarily time spent by unique individuals. The series grew from 41.4 billion hours in 2021, up 35% year over year, to 73.5 billion in full-year 2024, up 23%.
| Period | Worldwide engaged hours | Year-over-year change |
|---|---|---|
| Q1 2024 | 16.7 billion | 15% |
| Q3 2024 | 20.7 billion | 29% |
| Q4 2024 | 18.7 billion | 21% |
| Q1 2025 | 21.7 billion | 30% |
| Q2 2025 | 27.4 billion | 58% |
Source: Roblox Reports First Quarter 2024 Financial Results, Roblox Reports Third Quarter 2024 Financial Results, Roblox Reports Fourth Quarter and Full Year 2024 Financial Results, Roblox Reports First Quarter 2025 Financial Results, and Roblox Reports Second Quarter 2025 Financial Results.
Q2 2025 hours grew 58% year over year while bookings grew 51%. This compares two separately reported company metrics and does not establish that engagement caused bookings.
In Q4 2024, hours engaged increased 21% while average DAUs increased 19%. In Q3 2024, revenue growth and hours-engaged growth were both 29%; these are comparisons of distinct metrics rather than causal evidence.
Roblox Revenue, Bookings, and Payer Statistics
Roblox reports both GAAP revenue and non-GAAP bookings. Bookings reflect purchases before revenue recognition over estimated availability or consumption periods, so bookings and revenue should not be treated as identical measures.
| Period | Revenue | Bookings |
|---|---|---|
| Q3 2024 | $919.0 million, +29% | $1.129 billion, +34% |
| Q4 2024 | $988.2 million, +32% | $1.362 billion, +21% |
| Q1 2025 | $1.035 billion, +29% | $1.207 billion, +31% |
| Q2 2025 | $1.081 billion, +21% | $1.438 billion, +51% |
| Full-year 2024 | $3.602 billion, +29% | $4.369 billion, +24% |
Source: Roblox Reports Third Quarter 2024 Financial Results, Roblox Reports Fourth Quarter and Full Year 2024 Financial Results, Roblox Reports First Quarter 2025 Financial Results, and Roblox Reports Second Quarter 2025 Financial Results.
Payer metrics add context to platform spending:
- Q2 2025 averaged 23.4 million monthly unique payers worldwide, up 42% year over year, with $20.48 in average bookings per monthly unique payer and $12.86 in average bookings per DAU, up 7% year over year.
- Q1 2025 averaged 20.2 million monthly unique payers, up 29%, with $19.92 in bookings per monthly unique payer and $12.34 per DAU, up 4% year over year.
- Q4 2024 averaged 18.9 million monthly unique payers, up 19%, with $23.97 per monthly unique payer and $15.97 per DAU, each up 1% year over year.
These payer figures are quarterly averages, not total distinct payers for the quarter, and the per-user measures are bookings-based ratios rather than revenue per user.
Roblox Creator Economy and Developer Earnings
Creator statistics cover different populations. Millions of creators may monetize, while DevEx measures creators eligible for and using the cash-out program.
Roblox reported more than $1 billion in DevEx earnings from March 2024 to March 2025, up more than 31% year over year. More than 24,500 creators were qualified and registered for DevEx during 2024, but registration or qualification is not the same as receiving a payout.
The median DevEx creator received $1,575 during the 12 months ended December 31, 2024. More than 100 developers earned over $1 million during the 12 months preceding Q1 2025 reporting, and creators earned a record $281.6 million in Q1 2025.
The top-earner figures are especially concentrated and are not representative of all creators:
- The top 1,000 developers averaged $820,000 in Robux spent in 2024, up more than 570% since 2019.
- The top 100 developers averaged $6 million in 2024, up more than 500% since 2019.
- The top 10 developers averaged $33.9 million in 2024, up more than 450% since 2019.
These top-group measures use the company’s stated Robux-spent measure and should not be read as typical creator earnings. Source: Annual Roblox Economic Impact Report and Roblox Reports First Quarter 2025 Financial Results.
Roblox Economic Impact and Regional Data
Economic-impact statistics are modeled estimates by external analysts and include direct, indirect, and induced effects. FTE figures describe modeled impact rather than Roblox employee headcount.
In the United States, Roblox contributed an estimated $445 million to GDP in 2024, up 29% from 2023, and supported an estimated 4,870 full-time-equivalent jobs, up 6%. From 2017 through 2024, the estimated cumulative U.S. GDP impact was $1.62 billion, with 22,000 cumulative FTEs and an estimated $416 million in creator-related tax revenue; the cumulative FTE figure is person-year style modeled impact, not 22,000 simultaneously employed people.
The U.K. report estimated £306.4 million in total GVA from 2017 through 2024 and 5,200 supported FTE jobs. In calendar year 2024, Roblox contributed an estimated £68 million to U.K. GVA, five times the 2019 level, and approximately 70% of U.K. Roblox creators were located outside London and the South East; that location statistic should not be generalized to all U.K. game developers.
Across Egypt, Saudi Arabia, Morocco, Qatar, and the UAE, Roblox generated an estimated $15 million in aggregate GDP impact between Q3 2021 and Q3 2024. The number of modeled FTEs supported across those five countries grew 30% year over year through Q3 2024, but the newsroom summary did not state the absolute FTE count.
The U.S. creator survey provides respondent-level context rather than platform-wide user demographics:
- In the 2024 survey of 276 U.S. Roblox creators, 78% of respondents were individual developers.
- In the same survey, 53% reported high school as their highest education level, while 27% reported completing some form of postsecondary education.
- Among U.S. creators who monetize on Roblox, 38% said they would not have earned income from interactive content without Roblox.
- Among monetizing respondents, 56% said they do not develop for any other platform.
These survey percentages are self-reported findings from the stated U.S. creator population and sample size, not estimates of all Roblox users or all creators. Source: Annual Roblox Economic Impact Report and Roblox US Economic Impact Report 2025.